Evermont 38 (Gen²) shipping soon and is almost sold out. Secure your piece here: https://emertonscott.com/pages/evermont-38
Discover the Setsuna Collection: https://emertonscott.com/pages/setsuna-story
Discover our New Masora GMT: https://emertonscott.com/pages/masora-gmt-story
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I ranked every luxury watch brand including Rolex, Patek Philippe, Audemars Piguet, Vacheron Constantin, Grand Seiko, Tudor, Omega, A. Lange & Söhne, Cartier, Jaeger-LeCoultre and TAG Heuer.
I’ll rank them by scoring them in 3 key areas:
1. How good their watches and collections are.
2. How great their customer service is.
3. How bright their future potential is.
This is my official watch ranking for 2026 taking every popular brand and ranking them from best to worst.
Let me know your thoughts in the comments.
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