How Mercedes-Benz Is Losing Its Prestige Image
Mercedes-Benz is perhaps the biggest name in luxury cars globally, and for countless buyers around the world, it is a car brand to aspire to own. The German automaker has…
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Can Cadillac And Lincoln Win Back Their American Luxury Status?
Lincoln and Cadillac were once two aspirational car brands for American consumers. They slowly lost their dominance and prestige to imports. Now they are trying once again to reinvent themselves…
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