At the end of last year, Jaguar shocked the world with its controversial rebranding campaign. The teaser, which was released as part of its Panthera project, received worldwide criticism for its Woke content. It seems backlash wasn’t just limited to the general public. According to media reports, the rebranding exercise has caused deep scepticism within […]
The post Jaguar faces internal backlash over rebranding exercise appeared first on The Supercar Blog.